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Consumer Behavior News
July 30, 2023

Top Headlines

Study Reveals Goal-Oriented Rewards as Key Factors in Decision-Making

Groundbreaking research is shifting the understanding of human decision-making processes by highlighting the importance of goal-oriented ...

Controlled Cruelty: New Study Finds Aggression Can Arise from Successful Self-Control

A new study has found that aggression is not always the product of poor self-control but, instead, often can be the product of successful self-control in order to inflict greater ...

Consumers More Likely to Use Virtual Apparel Try-on Software If Interactive

New research shows consumers' concerns about privacy when trying on clothing virtually can be reduced by making the technology versatile and easy to ...

Phone Communication Spurs a Cascading Effect on Social Influence

Social influence from phone communications is significant, reaching as far as four degrees of separation from the original caller, according to a new ...
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Latest Headlines
updated 10:33am EDT

Earlier Headlines

Winery Experiences Affected by More Than What Is in Your Glass

New research has determined that enjoying a tasting at a winery goes well beyond the sip. Scientists conducts research in the area of consumer behavior and branding with a special focus on luxury ...

New Study Reveals Best Words for Brand Slogans

A new study has uncovered the word properties that make slogans effective, as the researchers found that the attributes that make a slogan easier to process lead to it being more likeable but less ...

Highlight Facts or Appeal to Feelings? The Psychology of Persuading Individuals to Contribute to a Collective Goal

Because the distance remaining to completing a goal plays a role in people's psychological state, their tendency to follow a persuasive message depends heavily on whether the message matches ...

米ore Than Fun and Games: Celebrations Can Benefit Your Health and Well-Being

米aking an intentional effort to recognize positive life events and achievements while gathering for food and drink will leave you feeling more socially supported, new research ...

Economic Behavior Not Influenced by Gender or Biological Sex, Study Finds

A new study is the first analysis of transgender and cisgender economic behavior, and the first to consider whether sex assigned at birth plays a significant part in economic ...

Does Throwing My Voice Make You Want to Shop Here?

By breaking the laws of physics in a virtual reality environment, researchers find that changing the location of a virtual assistant's voice in specific ways can be used as a tool to build ...

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Conflicting Motives Govern Sense of Fairness, Study Finds

The perception that resources are unfairly distributed is at the root of many social conflicts. Researchers have investigated the motives influencing our perception of justice in resource ...

In Negotiations, Hoodwinking Others Has a Cost, Study Finds

Lying to another person to get the better of them in a financial negotiation might win you more money, but you are likely to end up feeling guilty and less satisfied with the deal than if you had ...

Purchasing Loot Boxes in Video Games Associated With Problem Gambling Risk, Says Study

Gamers who buy 'loot boxes' are up to two times more likely to gamble, shows new ...

How Voice Technology Influences What We Reveal About Ourselves

The shift from manual to oral communication in our interactions with technology can affect what consumers disclose about ...

Excessive Television Viewing in Childhood Is a Risk Factor for Later Smoking and Gambling Disorders, Study Finds

Excessive television viewing as a child can lead to a higher risk of tobacco use and gambling disorders in adulthood, a new study ...

Adding a 'Decoy Option' May Give Extra Boost to Crowdfunding

Findings from a new, in-depth study bolster the argument that 'decoy options' can shift consumer preferences. The study is also the first to test this approach in digital markets where ...

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米oral Behavior Pays Off

Coupling two approaches of game theory can shed light on how moral norms ...

Deprivation in Childhood Linked to Impulsive Behavior in Adulthood

研究人员发现depriva之间的联系tion in childhood and impulsive behavior -- leading to addictions later in life. The findings, which are a culmination of six years of research, also found a ...

Got the Sniffles? Here's How to Make the Right Decision Around Family Gatherings

A new study of 13,000 people from seven countries find that when people take a moment to reflect on the consequences of their actions, they err on the side of reducing others' health ...

Feeling Poorer Than Your Friends in Early Adolescence Is Associated With Worse Mental Health, Study Finds

How rich or poor young people think they are compared to their friendship group is linked to wellbeing and even bullying during the shift between childhood and teenage ...

No Evidence That Physical Activity Calorie-Equivalent Labelling Changes Food Purchasing

An experiment carried out across ten workplace cafeterias found no significant change in the overall number of calories purchased when food and drink labels showed the amount of physical activity ...

Rewards Only Promote Cooperation If the Other Person Also Learns About Them

Researchers show that reputation plays a key role in determining which rewarding policies people adopt. Using game theory, they explain why individuals learn to use rewards to specifically promote ...

Treatment for Back Pain: 84 Percent Increase in Success Rate

If a therapy for chronic back pain is tailored specifically to a patient's individual requirements, the chances of success are far greater than with standard forms of treatment. Accompanied by a ...

Teachers Detail Digital Safety Concerns, Strategies in Elementary Schools

Elementary school teachers raised concerns about cyberbullying, students accessing inappropriate content online and other ...

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